The need
for artists and musicians to have professional and standout promotional
tools at their disposal has never been greater. The competition
is as fierce as ever.
But that doesn’t mean you can’t optimize your chances
of being noticed.
Despite impressions left by the likes of “Idol”
and other “popstar”
programmes, the vast majority of talent signings to major international
labels continues to come from intelligent and high quality submissions
to A & R departments of record companies and publishers. What’s
more, genuine talent with long term career prospects and record
company support and development almost always comes from somewhere
other than the “popstar” queues.
All the same, it takes an impressive promotional package to make
any serious participant in the industry sit up and take notice.
At the very least it requires a high quality demo recording and
a great picture or two to accompany a well written ‘bio’
to create any sort of impact. Talent alone is not enough.
We have recognised the need, and spent many months in recent times
refining ideas and converging on the packages we feel provide the
best combination of value for money and effectiveness, in a “one
stop shop” environment.
We can help create high impact presentation kits which
will be looked at and listened to, and we know where it needs to
be sent.
has professional recording and mastering facilities, as well as
access to quality publicity photography, publicists and image consultants.
The Package
Artist Promotion Packages can start as simply
as a single cover recording of a well known song accompanied by
a simple biography and professional photograph.
From there, the sky is the limit, but a favourite package which
is economical but effective consists of:
- 2 songs – original or covers, or one
of each
- Set of 2 – 3 photos
- Artist/band ‘bio’
The cost of our packages obviously depends on what
is to be included, but a ‘basic’
kit starts from as little as AUS $550
ready to go. This would include 10 copies of the package ready for
distribution.
The most effective package is not usually the cheapest, but it’s
not necessarily the most expensive either. Recording original material
generally costs more than ‘covers’, simply because of
the extra time involved. For example, recording an original track
by a 10 piece band backed by a 50 piece orchestra and a gospel choir
from New Orleans obviously smacks the till a bit harder than recording
a cover of a well known song sung to a midifile backing track!
What we can assure you is that we will provide the most effective
result possible to suit your budget.
We have been made constantly aware of the need for
genuine talent to have an economical but effective means to present
themselves to the industry.
Whilst key ingredients such as talent, determination and a great
image, are all essential to success, (along with a heaped teaspoonful
of good luck and timing!) they amount to very little if they’re
not spearheaded by a combination of good recordings, a refined and
professional approach to publicity and presentation, and the resulting
product targeted at the right people in the industry.
Most other methods rely far too much on simple hope — against
odds of ‘lotto’ proportions — and are generally
a waste of the significant amounts of money often spent on the various
processes involved.
Why not contact
us to discuss your needs and the best option for you
or your band?
We’re here to help. |